A city-wide campaign honoring His Holiness the Dalai Lama’s 90th birthday has launched in Brussels, featuring his quotes across metro stations, trams, and buses. Organized by the Office of Tibet Brussels, over 110 posters display messages of peace, compassion, and nonviolence. The initiative, part of the “Year of Compassion” celebration by the Central Tibetan Administration, reaches nearly one million daily commuters. Representative Rigzin Genkhang emphasized the campaign’s aim to promote kindness and reflection in everyday life, transcending political and cultural boundaries.
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